White Paper: Creating a Culture for Coaching

What’s Inside

All of the training in the world cannot “fix” the larger issue at stake for most organizations—that there is simply little to no reinforcement of that training through effective, ongoing coaching. 

Learn how creating a culture for sales coaching will ensure that coaching becomes a regular activity within the sales organization which leads to improved performance across the team.

In Richardson Sale Performance's white paper, Creating a Culture for Coaching, we share:

• Common myths that hinder coaching
• 3 key reasons to coach
• Criteria for creating a coaching culture