Showpad selects Sales Performance International as a Sales Effectiveness Partner

SPI provides users of Showpad’s sales enablement platform with just-in-time sales training option

Charlotte (NC)/Brussels, Belgium – November 7, 2019 – Today, global sales enablement tech leader Showpad announced they have selected Sales Performance International (SPI) to be a Sales Effectiveness Partner. This new class of partner combines the best sales training, methodology, and learning strategy and design services with the industry’s most complete and flexible sales enablement platform.

SPI enables users of the Showpad Coach feature to access a comprehensive digital sales training curriculum based on its proprietary Solution Selling® content. SPI is the only Showpad Sales Effectiveness Partner that provides learning content in two categories: sales skill development and sales methodologies.

“Our mission at Showpad is to deliver engaging buyer experiences, where smart and skilled salespeople bring value to their potential and existing customers through relevant information and insights. This expansion of our Partner Program is another milestone in helping our customers make this a reality,” said Louis Jonckheere, co-founder and Chief Product Officer at Showpad. “With our Sales Effectiveness Partners, our customer community now has access to world-class sales training courses, methodologies, and best practices within our platform that they can integrate seamlessly into a seller’s workflow.”

Just-in-time learning is designed to fit the modern salesperson’s reality. In the most critical moments of preparing for upcoming sales conversations, sellers need industry-specific content and relevant training modules. Showpad customers can now deliver these materials directly to sellers at the very moment they need it to close deals faster and more effectively.

“We are excited to provide Showpad users with the ability to apply useful sales training content just when they need it most,” said Tim Sullivan, SPI’s Corporate Vice President of Business Development. “Through Showpad Coach, users can now access a wide variety of selling best practice content, all based on effective Solution Selling® principles.”

For more information about SPI’s comprehensive sales training curriculum, please visit – To learn more about Showpad’s new Sales Effectiveness Partners, please visit


About Sales Performance International

SPI is the world’s leading provider of sales performance improvement solutions, based on effective Solution Selling® principles. SPI provides sales training, consulting and enablement technology to help sales teams outperform in their markets. For more than three decades, SPI has helped over 1.5 million sales professionals to improve their individual and organizational performance, in more than 50 countries around the world.


About Showpad

Showpad drives rapid deployment and adoption with best-in-class technology and practices based on the success of 1,200+ customers in over 50 countries. Johnson & Johnson, GE Healthcare, Bridgestone, Honeywell, and Merck, among others, rely on Showpad’s sales enablement platform in every step of the buyer journey.

Founded in 2011, today Showpad is the team of 450+ people working from the company’s headquarters in Ghent and Chicago and regional offices in Brussels, London, Munich, Portland, San Francisco, and Wroclaw. Showpad has experienced explosive growth in recent years and has now raised a total of $185 million in funding. In 2019 Showpad was included on the Best Workplaces list by Inc. Magazine. To learn more about Showpad, visit or follow Showpad on Twitter and Linkedin.


SPI Media Contact
Amandine Moutaud
Sales Performance International
P. +32 2 709 85 84


Showpad Media Contact
Liza Massingberd
Walker Sands
P: +1 312-319-7666

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